Tuesday, 3 May 2016

OUGD501 - Module Evaluation

This module has enabled me to have a greater understanding of the power/tricks within advertising. When approaching creative writing it is seen at first to be quite a daunting topic for me but when I have a complete understanding I find great pleasure in learning about the chosen subject. Learning about the psychological effects of the mind (hidden needs) brought me to an intense engagement with the theory behind desiring and how it can be tampered with. To a certain extent I didn’t believe in the hidden needs but from the solid research, I was able to generate facts on the subject of advertisers functions. The title of my essay was truly mind blowing. The interests in Vance Packard resulted in me basing my practical on his studies, applying certain advertiser function but also enabling an awareness in which Vance Packard brought to our attentions. Because I spent a lot of time evolving my creative writing it brought me to a standstill with my practical, resulting in an extension of the module.

In comparison to last years creative writing, I would say I’ve developed a much greater understanding in the creative writing & practical. Since doing this years cop I have advanced slightly in my writing & processing skills. The guidance received has also allowed me to approach a different style of writing, which I’m most satisfied with.

This module has given me insight into how much time it takes for me to complete both writing and practical. Which will prepare me for my dissertation, applying double the efforts in a much smaller timescale.

Overall this module has been a massive learning experience in creative writing but also forming an interesting awareness of my surroundings. My only concern within this module was my practical, as I hadn’t spent as much time as I wanted to on it. I think my concept communicates well but to have more of an engagement in other possible areas will have given me a better choice in what concept suited most, a fresh set of eyes would have been helpful in my design decisions also.

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